I’m Özlem, the Founder of Spirit of Womankind. I’m a women’s well-being researcher, educator and practitioner. I created this digital platform for women who want to fulfill their potential and flourish in their life, without burning out.
I’m dedicated to changing the narratives women have been told about being ‘full of themselves’ – valuing and putting themselves first, accessing their inner wisdom, and leading their life from within to fulfill their true potential and flourish in life.
Have you ever heard the phrase: “She’s so full of herself”? This phrase is often said with judgement, however, from my perspective, this can be a compliment. Being full of yourself need not mean you are better than others, rather it can mean that you are better able.
When you are full of yourself (your true self, not ego) you are better able to show up as yourself, know your worth, make empowered choices, work towards your goals, and be present and available to support others and be of service. When you show up in the world with a full cup, fully as yourself – you have more to offer the world. This deserves to be congratulated, not judged, because it takes ‘work’ to show up like that.
…and this ‘work’ is where I come in. I work with women at the intersection of well-being science and spirituality. I started this journey back in 2012 after leaving a 15-year corporate career in the world of Corporate Accounting and Global Transformation Projects, which included secondments to the UK, India and Dubai.
Throughout my corporate career, I had experienced habitual burnout which is what led me to research human potential and flourishing – particularly for women. Over time my career focus shifted to this field, and I have since returned to University to complete my Master’s studies in the science of well-being and flourishing.
My work is based on psychological and spiritual well-being frameworks such as Carol Ryff’s Psychological Well-being model, and Meaning-Centered approaches to flourishing from the field of Positive Psychology – see my 8 Pillars of Flourishing & Fulfillment below to learn more. I bring a soft-yet-strong coaching approach to client sessions and offer a judgement-free zone, steeped in compassion.
I often refer to my work as real self-care. I use the term real self-care because the way the media portrays self-care can be very limiting. To me, real self-care isn’t about bath bombs (not that there is anything wrong with pampering, I personally love it!). However, I believe real self-care plays a pivotal role in helping women to make empowered choices in their lives as it relates to self-worth and self-respect. To me, real self-care is actually about taking care of yourself holistically and honouring yourself – your strengths, sense of self, meaning and purpose.
Research shows real self-care can be a challenge for many of us – women are likely to put themselves last on their list, question their self-worth and over-accommodate. This can be heightened for women who struggle with a sense of self and sense of belonging…something I understand too well.
I was born and raised in Australia, I am the daughter of immigrant parents and understand the complexities that come with living between two cultures…and the impact this can have on our sense of self, sense of belonging ….and the permission we give ourselves to pursue our potential and flourish. For this reason, I am particularly passionate about supporting and amplifying the voices of multi-cultural women and daughters of immigrants.
If you’re ready to make real self-care part of your life but don’t know how to start, or how to be consistent, don’t worry, you’re in the right place, I’m here to help you change that.
Thank you for being here.
Studies show that women are suffering from burnout at alarmingly higher rates each year.
A large proportion of women feel that they are being carried by the demands of others and not living true to themselves.
My work is dedicated to helping change that.
Spirit of WomanKind is a digital platform offering well-being science, evidence-based research and spiritual philosophies especially designed to educate, inspire and support women seeking to build their internal capacities (‘inner world’) to lead their lives from within, live true to themselves and fulfill their true potential.
Women Flourishing. This is my mission…
To educate, inspire and support women seeking to build their internal capacities (‘inner world’) to fulfill their true potential and flourish in their life.
What’s in the way of Women Flourishing?
Burnout. According to research burnout may increase mortality by 35%*. Yes, that means burnout may bury you faster. It sounds dramatic, morbid even, but the burnout statistics, especially for women are actually this alarming. ⠀
Studies reveal that women experience higher burnout rates than men and they’re often the last person to realise they are suffering from burn-out.⠀
However, it doesn’t have to be this way.
The factors that lead to negative stress and burn-out are largely external and systemic, and while we need to work toward changing these we need to also address the internal factors.
Fortunately, internal factors are within our control.
That’s where real self-care comes in.
Research has shown that lack of real self-care is an early clue to burn-out because women close to burn-out often find themselves last on their list.⠀
Real self-care is building internal capacities (‘inner world’) such as honouring your strengths, building boundaries, developing emotional and spiritual wellbeing, having a sense of self, and establishing meaning and purpose in your life.
When women engage in real self-care, it can become a tool for enhancing their well-being (flourishing) and fulfilling their true potential. Real self-care plays a pivotal role in helping women to make empowered choices in their lives. We can’t become empowered by bubble-baths – the view of self-care largely being portrayed by the media.
Real Self-Care. It’s not fluffy, it’s life-changing.
Making real self-care part of your life – connecting to yourself, can not only be life-affirming but also life-saving.
Real self-care is one of the building blocks to living true to yourself and flourishing in life.
When women are no longer being carried away by the demands of others but ensuring that they are making real self-care a priority in their own life, they not only survive but flourish.
Ready to make real self-care part of your life but don’t know how?
Don’t worry, you’re in the right place because I’m here to help you change that.
SENSE OF SELF-WORTH
You believe you are undeniably worthy to live a true and fulfilling life. You’re on your side – you’re rooting for you – you’re befriending yourself.
SENSE OF AWARENESS
You’re connected with your inner world – your feelings, your triggers, your gut instincts. You know what lights you up and what drains you – and you trust that.
SENSE OF CAPACITY
You love yourself and respect yourself enough to make time for yourself and ensure you fill your cup. You don’t run on empty.
SENSE OF WISDOM
You lead your life from within and make empowered choices based on your inner compass and values and what you know for sure.
SENSE OF PURPOSE
You’re aware of your unique gifts, strengths and talents – the birthplace to your purpose and fulfilment.
SENSE OF HONOURING
You know how to be of service to others and make a difference, whilst establishing and honouring your boundaries, and respecting those of others.
SENSE OF BEAUTY
You appreciate the little things that make a big difference…you make time to experience more of the things that move you, uplift you, fill you with joy and take your breath away.
SENSE OF BELONGING
You find ways to express yourself authentically – you belong to yourself first – you’re not seeking approval or validation. You have a place in the universe and so does everyone else.
Özlem (she//her) is a women’s well-being practitioner in her final year of MAPP (Master’s in Applied Positive Psychology), studying the Science of Wellbeing and Flourishing at the University of Melbourne. She is the founder of Spirit of WomanKind, a digital platform for women seeking to fulfill their true potential and flourish in their life. Her body of work sits at the intersection of well-being science and spirituality. Özlem is dedicated to changing the narratives women have been told about being full of themselves, valuing and putting themselves first, accessing their inner wisdom, and leading their life from within to fulfill their true potential and flourish in life.
She is particularly passionate about amplifying the voices of multi-cultural women and daughters of immigrants. As a daughter to immigrant parents herself, she was the first person in her family to go to University and establish a corporate career. She achieved success in the ways that she thought would fulfill her such as: achieving a University entrance ranking in the top 9% of her state; graduating with a Bachelor of Business – Accounting major from the University of Technology, Sydney (UTS); and spending over 15 years in the world of Corporate Accounting and Global Transformation Projects – which included secondments to the UK, India and Dubai. However, Özlem realised over time that getting the best out of herself and other people almost always involved being able to show up fully as themselves, being appreciated for who they are and working in a way that encourages growth and well-being. Thus, her focus shifted to optimising human potential and flourishing – particularly for women.
Özlem has worked with several specialist consultancies in fostering gender diversity, inclusion and equality, change management, culture shaping, and women in leadership development. In addition, her work has included coaching up-and-coming female leaders. Throughout her corporate engagements, Özlem began to see a crippling pattern of habitual burnout among women. These women found that their working environments, systems, and cultures no longer serve them. Instead, the ‘hustle’ culture (being ‘constantly on’) led them to burnout. Hence, they were seeking to purposefully design their next chapter to live true to themselves and flourish in their lives.
Having experienced habitual burnout throughout her corporate career, Özlem understands external (culture and systems) and internal (sense of self and potential) contributors of burnout. Therefore, she left a thriving corporate career to dedicate her life to empowering women to recognise and use their strengths, develop self-leadership to flourish and fulfill their true potential: “To live true to their spirit”.
Özlem leverages her business acumen and combines it with an intuitive and carefully honed skillset in human behavioural change – analytics plus soft skills – to make a difference in women’s lives. As an IECL certified coach, she brings a soft-yet-strong coaching approach to her work and offers a judgement-free zone, steeped in compassion. She infuses well-being science, evidence-based research and spiritual philosophies to give women the practical tools to manage external systems and build internal capacities to design a life that allows them to flourish and feel fulfilled. However, her work does not negate the need for systemic change across organisations and workplaces that enable women to grow, contribute and flourish.
Özlem is passionate about real self-care – which she defines as building internal capacities (‘inner world’) such as honouring your strengths, emotional and spiritual wellbeing, sense of self, and establishing meaning and purpose in your life.
She believes that when women engage in real self-care, it can become a tool for enhancing their well-being and potential. Real self-care plays a pivotal role in helping women to make empowered choices in their lives. We can’t become empowered by bubble-baths – the view of self-care largely being portrayed by the media.
Understanding what real self-care means is a helpful first step. Still, we need to apply it to transform…..and applying it is a journey of practising and building new ways of being and living in the world – and that’s where ritual design comes into play as it helps shape our lives daily.
If you’re ready to make real self-care part of your life but don’t know how to start or be consistent, don’t worry, she’s here to help change that.